Small Business News | London 2012 athletes need help from UK SME’s

An article featured in Real Business announced that with two years to go until the opening of the 2012 Olympics, small and medium enterprises (SME’s) are being asked to support the Team 2012 fund.

The campaign, championed by entrepreneur Duncan Bannatyne, to spearhead this scheme is called “Our Team 2012” and aims to raise £15m to provide up to 1,200 Team GB athletes with training and equipment in the run-up to the 2012 Olympics. All in all around 750 firms will be asked to pay £9,900 per annum to take part in a two year programme. Sponsorship provides SME’s the chance to meet athletes, gain access to prestigious venues such as the House of Lords, be invited to networking and black tie events and allowing them to display a special “Team 2012” logo on their website and in their e-mail signatures. Alongside the aforementioned benefits there is talk that association with the Olympics could result in new business opportunities for those taking part. Money raised by the initiative will be used to fund coaching, training and competition support, medical and scientific services, equipment and access to the best facilities for Team GB.

For more information on the programme or to see the article in full, please visit the Real Business website.


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